And it's struck a chord with the millions of other men who believe they are also too ugly to find love.
So what is it like to be an ugly man in Britain today?
'Quite often, it can affect the way people manage other aspects of their lives,' she says.
'People will report they cannot get a job or a partner because they are ugly.
It's a speed-dating night, and Stan has ten minutes to woo and charm each of the ten women. For the past two years, Stan has been writing a hugely popular blog about his experiences looking for love.
It has now been published as a book, Bete de Jour - the title a self-deprecating play on words on the anonymous call-girl blogger Belle de Jour.
Blinking nervously, he looks around to find himself in what should be every red-blooded man's idea of heaven.
Ten attractive single women are sitting at individual tables, each waiting expectantly to talk to him. 'I popped a mint in my mouth, fixed on my name tag and promptly fainted,' he confesses. In fact, he believes that he is so ugly that women won't want to spend even ten minutes with him, let alone allow him to prove what a lovable, loyal partner he might be.Ugly girls, on the other hand, have to learn to do things for themselves just like all the other bears in the park. Taking a deep breath, Stan Cattermole sidles into a crowded London wine bar.Like a hunting dog finding a dead duck in dark swampy waters, she has the tracking skills to find you anywhere and everywhere.The worst thing that can happen to a guy is being in the mall when, suddenly, you hear from across the food court a loud and deep bark.'I wanted to lose weight, try to get fit and improve my body.